Vertis Communications Vertis Communications says U.S. adult consumers might be changing their physical world and online shopping habits in response to economic conditions.
One might expect further adjustments as higher gas prices start to change behavior as well.
Some 64 percent of consumers say they are shopping closer to home. About 59 percent are combining trips while 51 percent say they are cutting back on luxury items.
About 40 percent say they are making fewer purchases of $100 or more.
About 36 percent buy larger quantities of staples when they shop.
About a quarter are doing more research before buying and 13 percent say they are buying more online, perhaps to save money, perhaps to save gas.
in the US in January and found that 13% of respondents actually planned to buy more goods online as a result of current economic conditions.
Thursday, May 29, 2008
Economy Changes Shopping Behavior
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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