Friday, May 23, 2008

Viacom CEO: No Way to Tell What Will Work

”We come at Joost or other platforms from the point of view that we cannot predict, nor did we in that case or any other case, predict which ones are going to be hugely successful, moderately successful, which won’t work," Viacom CEO Philippe Dauman says, reported by according to paidContent.org co-founder Staci Kramer.

“This is an age of experimentation," Dauman says. "Some models that sound great don’t work that well."

A reasonable approximation of just about every new application, or major change in use of an existing application, don't you think?

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