Tuesday, June 3, 2008

40% GPS Mobile Device Growth Through 2012

Worldwide shipments of GPS-integrated mobile devices will grow at an annualized rate of nearly 40 percent over the next five years, reaching 834 million units in 2012, according to Parks Associates.

Mobile handsets and smartphones will constitute the majority of shipments up to 2012, but personal navigation devices will remain the most widely used and preferred navigation choice in the next three years, says Harry Wang, Parks Associates senior analyst.

“GPS will come to your mobile handset as a standard feature, but mobile carriers are still a couple of years away from turning GPS into a money-making, mass-market feature,” Wang says. Currently, consumers prefer PNDs thanks to the combination of a bigger screen, more versatile functions, and growing affordability.

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