YouTube is customizing its video feeds with a "News Near You" function that allows users to view clips related to their locations.
"News Near You" grabs video clips from sources within 100 miles of your computer’s IP address. YouTube promises to share revenues with TV outlets, but it’s a double-edged sword for local broadcasters, as is the case for print and other forms of news content.
The extra exposure and promotion, plus some possibility of increased advertising, will be helpful. What might not be helpful is one more reason for users to avoid broadcast outlets and rely on Internet mechanisms.
YouTube has deals with content sources such as ABC News, Reuters and AP. So far, about 200 news outlets have signed on to YouTube’s local video-casting initiative.
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