More than 80 percent of online Americans are active in either creating, participating in, or reading some form of social content at least once a month, say researchers at Forrester Research.
About 24 percent of online users create content, while 37 percent post responses. About 21 percent use real simple syndication. Some 51 percent maintain personal profiles. Fully 73 percent of online users read blogs, watch online videos or listen to podcasts.
Among online users 35 or younger, social networking is nearly universal, with 90 percent participating in some way. Among those 55 and over, about 66 percent now are participating.
1 comment:
like you say on your blog "change and end user transformation in the global communications industry."
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