Penny Wise, Pound Foolish Complaining About Communications?

Lots of people enjoy complaining about how bad their mobile service is, how expensive and slow their broadband is or how useless their landline voice service is. It isn't that the complaints have no foundation.

And even if unfounded, consumers are under no obligation to be "happy" about products they believe do not offer proper value-price-quality relationships.

Oddly enough, people are less happy when change is occurring. Students of revolution often have made that observation: that unhappiness is highest when there is hope for change, compared to situations where there is no hope of change.

The simple way of maintaining perspective is to ask oneself how much one was paying for such services--compared to the value one was getting--for any services as they existed in 1980s or in 1995. Then evaluate what one now gets, compared to the price, compared to when one first began using any new service (mobility or broadband or the Web).

The less conducted exercise is to compare how much complaining gets directed at all communication services as a whole, compared to what one spends for fuel on one's automobile. As it turns out, U.S. consumers spend 2.2 percent to 2.5 percent of disposable income on all communication services they use and buy.

Of late, they have been spending 2.5 percent to four percent of disposable income on fuel for autos and about 11 percent on transporation overall.

Of course, most people likely feel there is only so much they can do about spending on fuel or transportation, but considering that people spend more on fuel than all of their communications, and perhaps four to five times more on transportation, one wonders if people are not being "penny wise, pound foolish."

In other words, people seem to worry lots about a smaller amount of spending, but seemingly worry less about larger amounts of spending.