As with just about every other Internet-mediated experience, the experience context is shifting from PC-based to mobile-based. As the way people share information changed in the shift from printed to online products, so the design and display of information and content likewise will be different as the mobile shift continues to gain traction.
People with experience in the production of text content will point out that the way headlines are written, the way text is formatted, the length of stories and distribution channels all have changed. Similar changes will happen with marketing and advertising campaigns as the mobile context becomes more important.
Monday, March 8, 2010
User Experience Shifting to Mobile
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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