Friday, February 7, 2014

Verizon to offer $100 for New Lines in February

One big question observers have had about the escalating mobile marketing wars in the U.S. market is whether Verizon Wireless would have to respond. It appears that is happening, on at least a limited basis. 



Verizon will offer $100 for new lines from Feb. 7, 2014 to Feb. 28, 2014, on a two-year contract plan. 



What remains to be seen is how the offers and counter-offers develop over time, with or without any merger between Sprint and T-Mobile US. 


No comments:

Public Policy is Devilishly Hard Stuff

Public policy success always is harder than you might think, if only because the causal relationships between a policy and an intended out...