Monday, September 22, 2008

Euro VoIP Up 400 Percent Since 2005

Consumer VoIP subscribership in Europe was up more than 10 million lines in 2007, compared to 2006, say researchers at Telegeography. At year-end 2007, 25.3 million consumer VoIP lines were in service in Western Europe, up from 15 million in 2006, and nearly four times the 6.5 million VoIP subscribers in 2005.

The key driver of growth has been aggressively priced bundles of voice, broadband, and video service. While prices vary widely across Europe, many operators charge as little as €30 (U.S. $43) for all three services, including unlimited calling.

This strategy has been spectacularly successful: TeleGeography projects that western European VoIP subscribers will top 37 million and will account for 29 percent of western European fixed lines by year-end 2008.

The success of upstart service providers has forced legacy telcos to respond. Most European incumbent phone companies have introduced dual-play or triple-play bundles, which frequently include flat-rate IP telephone service. While their success has varied widely, France Telecom has emerged as the largest VoIP service provider in Europe, and incumbents now account for five of the 10 largest European VoIP service providers.

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