Thursday, March 27, 2008

3G Data Card Sales to Quadruple

Sales of mobile data cards are forecast by Infonetics Research to nearly quadruple between 2007 and 2011, when they will reach $2.9 billion globally.

Of course, mobile data cards could threaten some portion of the Wi-Fi hotspot market, as a logical consequence.

“Currently, mobile data services are generally too expensive for mass market adoption, but that will change with the increasingly extensive roll out of high speed HSDPA, the launch of new data plans offering increased download limits, and better subsidies for mobile data cards," says Richard Webb, Infonetics directing analyst.

There is another possibility, though. Broadband-equipped smart phones that double as access devices will become more popular. And some significant part of the Wi-Fi and data card use case is being subsumed by mobile email devices and Web-capable smart phones.

Still, it is hard to envision any scenario where "personal broadband" does not ultimately become as ubiquitous as "personal voice" now is. It will take a while, but the same convenience values that have transformed "voice," which once was a shared service provided to "places," and now is provided to "people," will occur in the mobile Web area as well.

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