Google's rumored launch of its own social network "Google Me" might seem curious, but there is a good reason why the move would make business sense: display advertising.
According to ComScore, Google sites place sixth among web publishers for display ad impressions at 25.8 billion, the equivalent of 2.4 percent of the total impressions for the first quarter of 2010. Facebook easily dominated the display ad market for the same period at 16.2 percent or 176.3 billion impressions.
Tuesday, July 6, 2010
Display Advertising Explains "Google Me"
Gary Kim was cited as a global "Power Mobile Influencer" by Forbes, ranked second in the world for coverage of the mobile business, and as a "top 10" telecom analyst. He is a member of Mensa, the international organization for people with IQs in the top two percent.
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