Voyager Mobile, a new mobile virtual network operator using wholesale Sprint facilities, is going to test the notion that outsourcing virtually everything but sales and marketing will allow it to build a profitable business selling basic voice and texting service at $19 a month, without a contract, and smart phone service with mobile broadband at $39 a month.
Voyager Mobile plans to operate nationwide, but currently is selling actively only in Alabama, Delaware, Georgia, Illinois, Iowa, Kentucky, Maryland, Massachusetts, Minnesota, Mississippi, New Hampshire, New Jersey, North Carolina, Ohio, Oregon, Rhode Island,South Carolina, South Dakota, Tennessee, Virginia, Washington and West Virginia at the moment.
Users buy their own devices at full retail, online only. The company plans to sell USB dongles, personal hotspot devices and tablets as well.
A loyalty program is a distinguishing feature of its marketing pitch. For every minute you use Voyager's service, users receive reward points they can use for airline tickets, gift cards, pay for monthly service, or to upgrade their phones.
Sunday, May 20, 2012
Voyager Mobile: $19 a Month Mobile Service Leans on Wi-Fi
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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