Sunday, May 20, 2012

Voyager Mobile: $19 a Month Mobile Service Leans on Wi-Fi

Some of the phones available from Voyager MobileVoyager Mobile, a new mobile virtual network operator using wholesale Sprint facilities, is going to test the notion that outsourcing virtually everything but sales and marketing will allow it to build a profitable business selling basic voice and texting service at $19 a month, without a contract, and smart phone service with mobile broadband at $39 a month.


Voyager Mobile plans to operate nationwide, but currently is selling actively only in  Alabama, Delaware, Georgia, Illinois, Iowa, Kentucky, Maryland, Massachusetts, Minnesota, Mississippi, New Hampshire, New Jersey, North Carolina, Ohio, Oregon, Rhode Island,South Carolina, South Dakota, Tennessee, Virginia, Washington and West Virginia at the moment.


Users buy their own devices at full retail, online only. The company plans to sell USB dongles, personal hotspot devices and tablets as well. 


A loyalty program is a distinguishing feature of its marketing pitch.  For every minute you use Voyager's service, users receive reward points they can use for airline tickets, gift cards, pay for monthly service, or to upgrade their phones. 


No comments:

Will AI Fuel a Huge "Services into Products" Shift?

As content streaming has disrupted music, is disrupting video and television, so might AI potentially disrupt industry leaders ranging from ...