The obvious implication is that mobile service providers in the United Kingdom, France, Germany, Spain and Italy will have to create new revenue streams worth 30 billion Euros, just to stay where they are, by 2020.
That is roughly in line with a rule of thumb I use that suggests service providers in just about every developed market will need to replace about 50 percent of current revenue in 10 years.
1 comment:
I wouldn't have expected that mobile industry revenue would be dropping anywhere, since everyone is always on their mobile phones. But Western Europe does do their own thing.
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