Business users were an early target, followed by consumers who wanted convenience, then adults who wanted "safety," then older children for "keeping in touch" and now "tweens" seem to be a demographic where new customers can be found.
Friday, July 2, 2010
Tweens Now Targeted for Mobile Phone Ownership
Business users were an early target, followed by consumers who wanted convenience, then adults who wanted "safety," then older children for "keeping in touch" and now "tweens" seem to be a demographic where new customers can be found.
Gary Kim was cited as a global "Power Mobile Influencer" by Forbes, ranked second in the world for coverage of the mobile business, and as a "top 10" telecom analyst. He is a member of Mensa, the international organization for people with IQs in the top two percent.
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