It always is difficult to "operationalize" such findings, as those same respondents might "like" or "want" such devices, but be unwilling to spend $700 to acquire one.
The perhaps-useful findings were about screen size, which affects form factor. About half suggested they preferred a nine or 10-inch screen. More than a quarter wanted a 12-inch screen. Some 21 percent wanted a seven-inch screen and three percent wanted a five-inch screen.
Tablets might ultimately reflect a variety of form factors and lead applications, or some form factors might not get traction. The three-inch screen, for example, would seem to overlap almost directly with smartphones.
The perhaps-useful findings were about screen size, which affects form factor. About half suggested they preferred a nine or 10-inch screen. More than a quarter wanted a 12-inch screen. Some 21 percent wanted a seven-inch screen and three percent wanted a five-inch screen.
Tablets might ultimately reflect a variety of form factors and lead applications, or some form factors might not get traction. The three-inch screen, for example, would seem to overlap almost directly with smartphones.
No comments:
Post a Comment