Tuesday, September 21, 2010

Online branding is more complicated than offline

paid, earned and other approaches require more planning in an online context.

http://www.emarketer.com/mobile/article_m.aspx?R=1007936

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Not Even the NFL will be Immune to Supply and Demand Forces

For sports viewing and revenues, as with any other product, supply and demand do matter.  Huge demand will tend to find a supply, no matter ...