Tuesday, September 21, 2010

Online branding is more complicated than offline

paid, earned and other approaches require more planning in an online context.

http://www.emarketer.com/mobile/article_m.aspx?R=1007936

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Uses and Misuses of Price's Law or Pareto Principle

The notion that a five percent to 10 percent reduction in force at a large organization might be "productivity-neutral" or even ...