Thursday, October 14, 2010

Sprint Nextel Offers New Boost Mobile Loyalty Program

Sprint Nextel Corp. says it will reward customers loyal to its Boost Mobile prepaid brand by lowering their bills every six months.

The carrier will knock $5 off the $50 monthly price of its unlimited talk, text and Web plan after every six months of on- time payments, to drop the bill to as low as $35, says Bob Stohrer, Sprint’s prepaid marketing chief.

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Yes, Follow the Data. Even if it Does Not Fit Your Agenda

When people argue we need to “follow the science” that should be true in all cases, not only in cases where the data fits one’s political pr...