Twitter Really is a "Real Time" Media

Sysomos recently found that 29 percent of all tweets produced a reaction, in the form of a reply or a retweet. Of this group of tweets, 19.3 percent were retweets and the rest replies. This means that of the 1.2 billion tweets Sysomos examined, six percent, (or 72 million) were re-tweets.

Sysomos also discovered that 92.4 percent of all retweets happen within the first hour of the original tweet being published, while an additional 1.63 percent of retweets happen in the second hour, and 0.94 percent take place in the third hour.

The obvious take-aways are that Twitter really is a "real time" medium and that most people read, but don't write.

Replies and Retweets on Twitter