U.S. smart phone penetration continued to grow in July 2012, with 55.5 percent of mobile subscribers in the U.S. now owning smartphones, according to Nielsen. This is a significant increase compared to July 2011 when only 41 percent of mobile subscribers owned smartphones.
Overall, young adults are leading the growth in smart phone ownership in the U.S., with 74 percent of 25-34 year olds now owning smart phones smart phones, up from 59 percent in July 2011.
Teenagers between 13 and 17 years old showed the most dramatic increases in smart phone adoption, with the majority of American teens (58 percent) owning a smart phone, compared to roughly a third (36 percent) of teens saying they owned a smart phone just a year ago.
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