Google revealed yesterday that its mobile business is now generating revenue at a run rate of $8 billion a year. If you assume Google's share of app revenue is roughly 30 percent of gross, that implies developers collectively are earning roughly $26.7 billion in revenue.
This is up from the US$2.5 billion figure given a year ago, but also now includes sales generated from Android’s Google Play: store as well as mobile advertising income.
“This time last year, I announced that our run-rate for mobile advertising hit US$2.5 billion. That seemed like a pretty big number even for Google. But now we have built up additional mobile revenue from users paying for content and apps in Google Play,” explained Google CEO Larry Page.
Monday, October 22, 2012
Google Generating $8 Billion from Google Play, Implies Developers Earning $26.7 Billion
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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