Monday, October 22, 2012

Google Generating $8 Billion from Google Play, Implies Developers Earning $26.7 Billion

Google revealed yesterday that its mobile business is now generating revenue at a run rate of $8 billion a year. If you assume Google's share of app revenue is roughly 30 percent of gross, that implies developers collectively are earning roughly $26.7 billion in revenue. 

This is up from the US$2.5 billion figure given a year ago, but also now includes sales generated from Android’s  Google Play: store as well as mobile advertising income. 

“This time last year, I announced that our run-rate for mobile advertising hit US$2.5 billion. That seemed like a pretty big number even for Google. But now we have built up additional mobile revenue from users paying for content and apps in Google Play,” explained Google CEO Larry Page.

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