Social media marketing now represents about $1.7 billion in expenditures. Facebook gets 53 percent of that. Twitter gets only about three percent. But I'd watch Twitter.
Sunday, January 30, 2011
Social Media Marketing by the Numbers
Social media marketing now represents about $1.7 billion in expenditures. Facebook gets 53 percent of that. Twitter gets only about three percent. But I'd watch Twitter.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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1 comment:
I always open articles on social media advertising spending hoping to see the % that targets business buyers. Any stats or trends?
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