Tuesday, September 3, 2013

Study Confirms: Most People Watch One to 10 Channels

The conventional wisdom for many decades about consumer TV viewing is that most people watch relatively few channels. Some studies suggest the average is about seven channels. Others might peg the typical number of channels watched  ab it higher.

A new study by Digitalsmiths suggests that 86 percent of respondents watch the same channels, most of the time.

The study also suggests that 79 percent of respondents watch between one and 10 channels, on average, with a typical number at five to six channels, and a big spike at 10 channels.



No comments:

Why Product Bundling is Key to Payoff from AT&T Purchase of Lumen Consumer Fiber Assets

Lots of observers argue that the Verizon purchase of Frontier Communications assets (buying back an asset it had previously sold off) is not...