Sunday, December 1, 2013

24% of Thanksgiving, Black Friday Shopping Volume was Mobile Originated

On Nov. 28 and 29, 2013, 24 percent of online retail sales were initiated on mobile devices, some118 percent above the 2012 level.  

The Apple iPad was used to generate $417 million in sales, followed by the iPhone and Android phones at $126 million and $106 million, respectively.

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