Netflix once argued there was a race going on between HBO and Netflix, each racing to become more like the other. Perhaps the race is over. Maybe the race no longer matters, as both are favored brands with distinct content .
Maybe the coming inflection point is coming, and the real challenge for Netflix is not “catching HBO,” but displacing linear TV.
That shift in emphasis, confirming that the competition is not HBO, arguably represents an intensification of the “Internet TV” trend.
There are times when a firm succeeds with one goal, and needs to switch to bigger goals. Netflix seems to be at such a place.