Friday, November 19, 2010

News Corp. to Produce "Tablet Only" Daily

Many print publishers plan to produce apps for tablets. News Corp. appears to be preparing a "table only" digital product that will not be available anywhere else.

News Corp. reportedly has spent the last three months assembling a newsroom that will soon be about 100 staffers strong. The Daily will launch in beta mode sometime around Christmas, and will be introduced to the public on the iPad and other tablet devices in early 2011.

It is expected to cost 99 cents a week, or about $4.25 a month. It will come out seven days a week.

Rupert Murdoch, News Corp. CEO, believes that within a few years, tablet devices will be priced and sold through mass market retailers at reasonably affordable prices, and that, at some point, every member of the family will have one. That obviously makes a tablet the ideal "reader" platform.

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