According to the survey, 58 percent of light data users said they would change carriers to get an unlimited data plan. Among the highest data users, that figure rose to 67 percent. 'Customers generally have strongly negative perceptions about UBP, and these are often not correlated with self-interest,' Bernstein analyst Craig Moffet said in a research note, referring to usage-based pricing.
Friday, November 19, 2010
Consumers Prefer Unlimited Plans
Mobile subscribers in the United States prefer unlimited data plans, according to a newly released survey conducted by analyst firm Sanford C. Bernstein and Co.
According to the survey, 58 percent of light data users said they would change carriers to get an unlimited data plan. Among the highest data users, that figure rose to 67 percent. 'Customers generally have strongly negative perceptions about UBP, and these are often not correlated with self-interest,' Bernstein analyst Craig Moffet said in a research note, referring to usage-based pricing.
According to the survey, 58 percent of light data users said they would change carriers to get an unlimited data plan. Among the highest data users, that figure rose to 67 percent. 'Customers generally have strongly negative perceptions about UBP, and these are often not correlated with self-interest,' Bernstein analyst Craig Moffet said in a research note, referring to usage-based pricing.
Gary Kim was cited as a global "Power Mobile Influencer" by Forbes, ranked second in the world for coverage of the mobile business, and as a "top 10" telecom analyst. He is a member of Mensa, the international organization for people with IQs in the top two percent.
Subscribe to:
Post Comments (Atom)
R.I.P. Danny Tarampi
Danny Tarampi , proprietor of Gunther Glass Surfboards, passed away recently. As a friend quipped recently, “none of us gets out of here ali...
-
We have all repeatedly seen comparisons of equity value of hyperscale app providers compared to the value of connectivity providers, which s...
-
It really is surprising how often a Pareto distribution--the “80/20 rule--appears in business life, or in life, generally. Basically, the...
-
Financial analysts typically express concern when any firm’s customer base is too concentrated. Consider that, In 2024, CoreWeave’s top two ...
No comments:
Post a Comment