According to the research, 42 percent are online, 29 percent are talking on cellphones or mobile devices, and 26 percent are sending instant messages or text messages.
That might suggest to some that TV simply is not as engaging as it once was.
Friday, February 25, 2011
75% of TV Viewers Now are Multitasking
Deloitte’s latest survey of media habits indicates that nearly three quarters of American consumers are multitasking while watching TV.
Gary Kim was cited as a global "Power Mobile Influencer" by Forbes, ranked second in the world for coverage of the mobile business, and as a "top 10" telecom analyst. He is a member of Mensa, the international organization for people with IQs in the top two percent.
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