Segmentation and targeting are based on factors such as audience interest profiles, demographics, social influence and realtime conversations.
Friday, February 25, 2011
OneRiot Launches Social Ad Targeting for Mobiles
OneRiot has launched what it believes is the world’s first social targeting service for mobile ads. OneRiot now enables advertisers to reach targeted audience segments on mobile devices.
Gary Kim was cited as a global "Power Mobile Influencer" by Forbes, ranked second in the world for coverage of the mobile business, and as a "top 10" telecom analyst. He is a member of Mensa, the international organization for people with IQs in the top two percent.
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