Friday, February 25, 2011

OneRiot Launches Social Ad Targeting for Mobiles

OneRiot has launched what it believes is the world’s first social targeting service for mobile ads. OneRiot now enables advertisers to reach targeted audience segments on mobile devices.

Segmentation and targeting are based on factors such as audience interest profiles, demographics, social influence and realtime conversations.

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Consumer Feedback on Smartphone AI Isn't That Helpful

It is a truism that consumers cannot envision what they never have seen, so perhaps it is not too surprising that artificial intelligence sm...