On a global basis, coupon sites reached 6.9 percent of users, the measurement firm estimated, while penetration in Europe reached 9.6 percent of users, having grown by 5.7 percentage points compared with December 2009.
Friday, February 25, 2011
Coupon Sites Reached 19 Percent North American Users in December
Coupon sites such as Groupon and LivingSocial reached 18.8 percent of the U.S. Internet population in December, according to data from comScore.
On a global basis, coupon sites reached 6.9 percent of users, the measurement firm estimated, while penetration in Europe reached 9.6 percent of users, having grown by 5.7 percentage points compared with December 2009.
On a global basis, coupon sites reached 6.9 percent of users, the measurement firm estimated, while penetration in Europe reached 9.6 percent of users, having grown by 5.7 percentage points compared with December 2009.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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