Google Has Grown Up: How Soon Does it Become "Legacy"

In the lifecycle of a technology company that goes from being a start-up to a large enterprise, growth comes in three phases, says Om Malik.

1. Early days when the company is almost entirely focused on developing technology and figuring out a business model.
2. Phase Two is when it revs up its engine and starts to bring in dollars, and goes on a hiring binge to support the growth of the business.
3. Phase Three is when it starts to seek newer areas of growth in order to sustain its growth engine, and keeps hiring more and more people.

It's an odd notion that Google has grown up to become a mid-life sort of company.

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