Wednesday, March 9, 2011

Secondary Market for Groupon Coupons Emerges

Sites like DealsGoRound, CoupRecoup and Lifesta give consumers a place to sell Groupon and other coupons. The emergence of a secondary market for social shopping instruments shows just how much activity now occurs.

Lifesta charges sellers 99 cents plus 8 percent of the sale price to sell a coupon. DealsGoRound levies a flat 10 percent of the sale price and CoupRecoup is free to use. CoupRecoup cofounder Aren Sandersen said the site is not charging, but is “looking to find revenue options at the end of this year.’’

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