Tuesday, September 6, 2011

28% Use Location Services

More than a quarter of all American adults—28 percent—use mobile or social location-based services of some kind, mostly to get directions or recommendations related to their current locations.

A much smaller number (five percent of mobile device owners) use their phones to check in to locations using geosocial services such as Foursquare or Gowalla.

About nine percent of Internet users set up social media services such as Facebook, Twitter, or LinkedIn so that their location is automatically included in their posts on those services.

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