Wednesday, April 22, 2009

Glad the Term "Year of Mobile Marketing" Wasn't Used

Still, location is a powerful new capability for anybody with marketing or sales responsibilities. Who you are, what you like to do, and where you are, right now, are powerful attributes we ultimately will figure out how to use.

There's one clear historical footnote: everytime somebody declares any year "the year of...", it isn't.

http://www.adotas.com/2009/04/mobile-marketing-has-arrived-for-real-this-time-–-are-you-prepared/

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Post-Modernism Really Doesn't Work, Long Term

One of the hallmarks of the post-modern era (late 20th-century to present) is broad skepticism, subjectivity or relativism about established...