Tuesday, April 26, 2011

Attention is the New Currency

 
You might argue it is hard to get attention from Millennials. Heck, it's hard to get anybody's attention, these days.

(Graham Brown mobileYouth) #Trends: Paid vs Earned Media

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Yes, Follow the Data. Even if it Does Not Fit Your Agenda

When people argue we need to “follow the science” that should be true in all cases, not only in cases where the data fits one’s political pr...