Thursday, April 21, 2011

Nokia Will Get "Billions" From Microsoft Deal




Nokia's decision to support the Microsoft Phone operating system will mean Microsoft pays "billions" to Nokia, the companies say.

Nokia will deliver mapping, navigation, and certain location-based services to the Windows Phone ecosystem. Nokia will build innovation on top of the Windows Phone platform in areas such as imaging, while contributing expertise on hardware design and language support, and helping to drive the development of the Windows Phone platform.

Microsoft will provide Bing search services across the Nokia device portfolio as well as contributing assets and expertise in productivity, advertising, gaming and social media. The combination of navigation with advertising and search will enable better monetization of Nokia’s navigation assets and completely new forms of advertising revenue, the companies believe.

No comments:

Consumer Feedback on Smartphone AI Isn't That Helpful

It is a truism that consumers cannot envision what they never have seen, so perhaps it is not too surprising that artificial intelligence sm...