Online video advertising will represent more than one third of US display ad spending in 2014, according to eMarketer.
It appears video advertising will be taking share both from banner ads and other forms of rich media.
Friday, April 22, 2011
Video Ads Will be 33% of Total Display by 2014
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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