Monday, April 4, 2011

Gmail Ads Get "More Targeted"

Google plans changes to the way it inserts ads in Gmail user messages, and should result in fewer ads being shown, use of Gmail’s importance ranking applied to ads and a new emphasis or availability on offers and coupons for Gmail recipients in their local area.

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Content Does Not Monetize Itself: Others in the Value Chain are Necessary

Businesses virtually never take positions that undermine or threaten their own interests. So how does Cloudflare benefit from its new emphas...