Thursday, July 12, 2012

Local Commerce Enabled by Mobile Devices Might Reach $17 Billion in 2015

But the business will be highly fragmented. Perhaps the single biggest segment will be mobile payments, assuming about 1.75 percent of gross retail volume as the revenue for transaction processors. But the "new" point of sale terminal segment, loyalty and daily deals segments will contribute revenues of single-digit billions.


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Content Does Not Monetize Itself: Others in the Value Chain are Necessary

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