Tuesday, June 1, 2010

When Links are Useful; and When They Are Not

Links are useful, up to a point, some might argue. The link is a technologically advanced form of a footnote. It's also, distraction-wise, a more-intrusive form of a footnote.

People who read hypertext comprehend and learn less, studies show, than those who read the same material in printed form. The more links in a piece of writing, the bigger the hit on comprehension.

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Walmart, Amazon Take Divergent Approaches to Agentic Commerce

Walmart and Amazon are taking apparently opposite approaches to agentic commerce. Walmart leans to towards an “open” approach while Amazon p...