Smartphone Navigation Features Up 10X in 2010

Smartphone-based navigation systems are set to grow by a factor of 10 in 2010 and boom by nearly 40 times in 2014, iSuppli Corp. predicts.

The number of smart-phone-based OEM and aftermarket on-board navigation systems is projected to rise to 81 million units in 2010, up from 8 million in 2009. By 2014, usage will increase to 297 million.

“Smartphones over the next decade will rival PCs as a market for hardware, software, communications and location based services,” said Danny Kim, analyst and global manager for automotive research at iSuppli. “In the last two years alone, the smart phone has become the most important platform for map and navigation usage. With maps becoming a standard feature in a growing number of smart phones, the number of smart phone map users is increasing sharply.”

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