Tuesday, August 16, 2011

Social Media Marketing by the Numbers

Social media numbers are getting big. Some might say the important numbers are the statistics from four social media marketing campaigns run by Old Spice, Under Armour, Electronic Arts and Katy Perry.

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"Soak the Rich" is a Truly Dumb Idea, if a Catchy Slogan

Some of us dislike shallow or “bumper sticker slogan” levels of thinking. Economies and societies are very complicated things and we are ver...