Sunday, September 18, 2011

Much Google+ Activity is Hidden

It's hard to remember that Google+ is still in "private beta." It hasn't even gotten to "public beta" yet. Nor is it really possible to determine how much engagement Google+ is getting.

Private posts will not show up in any third party statistic reports and so it instantly skews the results. According to ManageFlitter’s statistics, Google public posts have dropped by 41 percent in the past two months. While it could indicate a decrease in Google usage, it could just as easily indicate a choice to have more control over who sees your posts.

Also, my subjective use of Google+ does not revolve around public posts, or even posts. I use it every day, typically multiple times a day, for content consumption. None of that will tend to show up in posting activity. That might not be what most people do, or what Google intended. But my activity has grown over time. Only Google knows what is happening across the breath of its user base.

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