Android phone adoption is growing six times faster than the Apple iPhone, says Kleiner Perkins Caufield & Byers Partner Mary Meeker. Android also surpassed Windows as the number-one operating system for Internet-enabled devices in the first quarter of 2012, Meeker says.
Apple iPad adoption also is growing five times faster than the iPhone did. In fact iPad adoption rates have accelerated. In May 2012, Meeker said the iPad ownership was growing three times faster than did the Apple iPhone.
In fact, it appears that Android has been adopted faster than Google itself had expected. In this Asymco estimate, the blue line is Google's forecast, while the yellow line is actual adoption.
Google cares about devices, operating systems, faster Internet access and browsers because alll of those are tools that get the Intenet in front of more people, who can see more ads. In fact, Google arguably is the first very-large software company in history to make a business model out of providing technology while earning its revenue indirectly, from advertising.
In the past, Google has tweaked its mobile browser and tried to show website owners see the connection between their sites’ performance and sales. In fact, Google search ranking depends, in part, on loading speed.
But the "need for speed" even has lead Google to invest some money in higher-speed access experiments designed to prod others to invest more, and invest faster.
Faster mobile Web loads could increase mobile commerce sales in the United States by 10 percent, or about $600 million a year, said Forrester Research analyst Sucharita Mulpuru.
Almost half of mobile users are unlikely to return to a website at all if they had trouble accessing it from their phone, a 2011 study by Equation Research found.
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