Friday, November 2, 2012

Netflix has 82% Share of OTT Paid Video Market

Netflix has about 82 percent share of the paid over the top video market, with Amazon Instant Video at 22 percent. Apple’s  iTunes has 16 percent share, while Hulu Plus has eight percent share, 451 Research Changewave says. The September 2012 survey shows all the other contestants gaining share on Netflix.

The September survey of 1,115 North American consumers also looked at the leading Internet-connected devices people are now using to stream video.




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