Amazon to Enter Retail Payments Business

Amazon, the Wall Street Journal reports, is hoping to sell retailers a Kindle-based retail checkout system, likely positioned like Square and other providers of mobile credit card reader systems. 



The attraction would seem to be the access to customer data, not so much the lucrative payment terminal business. 



But Amazon might also be thinking it can bring other "value add" to the systems, compared to existing offers from other established payment system providers. The immediate inducements could relate to offers, promotions or discounts, especially related to retailer sales on Amazon.com



Longer term, Amazon might eventually leverage other assets. Amazon Web Services could come into play, or possibly logistics support. 



Amazon also reportedly is considering a mobile wallet service that would be used by consumers. 




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