There is a very good reason why firms such as AT&T, Verizon and others are investing in what might be called the next generation of revenue models for mobile and fixed networks: carrots and sticks.
The carrot is the huge range of applications and services related to Internet of Things, ranging from connected car to smart cities, that will underpin future revenue models.
The stick is the need to replace half of all current revenue over a decade, and perhaps over each of the next decades to come after that.
So mobile operators are investing to support future IoT apps for the same reason people pick certain spots to fish: that is where the fish are. That is reflected not only by high level strategy--the need to discover or create huge new revenue sources--but also by the prosaic changes in market demand for communications-related services.
To a greater extent than at present, more of the communications demand generated by IoT will come from urban areas, less from rural and suburban areas.
At a high level, more people will choose to live in urban areas, as opposed to rural and suburban areas. Higher density will mean better economics for autonomous vehicles and transportation overall.
So smart cities will be built on huge networks of sensors, big data and rich communications.
To be sure, it is possible everybody is wrong. But enterprise executives believe they will need IoT, and that IoT could be transformative for their industries.