Friday, June 18, 2010

AT&T's New Smartphone Plans Could Send iPhone And BlackBerry Sales Through The Roof

AT&T's cheaper tiers of mobile data subscriptions, especially a $15 a month entry-level plan, could boost smartphone sales by making them more affordable to a much bigger market, which in turn should drive bigger unit sales and activations for Apple, Research In Motion, and other companies that sell smartphones at AT&T.

The new plans mean an iPhone becomes a much more affordable option for kids, lower-end users, and basically anyone who was turned off by the requirement to spend a mandatory $30 per month on data access, whether you used it a lot or a little.

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Are Americans 50% to 70% Less Social Than They Used to Be?

Social isolation seems to be a growing problem, a study by DDB Needham suggests. Between 1975 and 1998, the share of Americans who gave or a...