Mobile advertising remains a small part of overall spending on online advertising or advertising in general. But it is noteworthy that the Interactive Advertising Bureau now has started to track and report mobile advertising sales volume.
That is an indicator that mobile advertising has reached an inflection point.
One might argue that mobile advertising is just about 10 years behind online advertising in its development.
Monday, May 16, 2011
Mobile Advertising Hits Inflection Point
Gary Kim was cited as a global "Power Mobile Influencer" by Forbes, ranked second in the world for coverage of the mobile business, and as a "top 10" telecom analyst. He is a member of Mensa, the international organization for people with IQs in the top two percent.
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