Mobile advertising remains a small part of overall spending on online advertising or advertising in general. But it is noteworthy that the Interactive Advertising Bureau now has started to track and report mobile advertising sales volume.
That is an indicator that mobile advertising has reached an inflection point.
One might argue that mobile advertising is just about 10 years behind online advertising in its development.
Monday, May 16, 2011
Mobile Advertising Hits Inflection Point
Gary Kim was cited as a global "Power Mobile Influencer" by Forbes, ranked second in the world for coverage of the mobile business, and as a "top 10" telecom analyst. He is a member of Mensa, the international organization for people with IQs in the top two percent.
Subscribe to:
Post Comments (Atom)
Yes, Follow the Data. Even if it Does Not Fit Your Agenda
When people argue we need to “follow the science” that should be true in all cases, not only in cases where the data fits one’s political pr...
-
We have all repeatedly seen comparisons of equity value of hyperscale app providers compared to the value of connectivity providers, which s...
-
It really is surprising how often a Pareto distribution--the “80/20 rule--appears in business life, or in life, generally. Basically, the...
-
One recurring issue with forecasts of multi-access edge computing is that it is easier to make predictions about cost than revenue and infra...

1 comment:
How to deliver a strategy for Technology through low cost marketing.
Click Here: http://budurl.com/webfisheryr
Post a Comment