Monday, May 16, 2011

Shopkick Illustates Online Plus Offline Trend

Shopkick’s location-aware smart phone app allows shoppers use their smartphones not just to shop online, but also to interact with stores in the real world. That's an illustration of the big trend that includes mobile payments, namely the effort to span the space between "online" and "physical" shopping and commerce.

Shopkick (iPhone, Android, Free) gives users points (called “kickbucks”) when they walk into participating stores (partners include Macys, Crate & Barrel, Best Buy, Macy’s, American Eagle and Target), pick up merchandise by scanning the barcodes with their smartphone cameras and make purchases. Kickbucks can then be redeemed for rewards like gift cards and merchandise.

No comments:

Why Concert Ticket Prices are So High

For those of you who spend money on concert and movie tickets, you probably wonder from time to time why prices are so high. The simple answ...